Head First Events
Head First Events is the result of a challenging project intertwining 5+ event brands into one company. This new company and website was a new venture for a client we had been working with for years. The client had collected through acquisition and new start-ups 5+ event and show businesses that all had their own unique branding and website.
Bold City was tasked with consolidating all of those brands into one easy to use website that catered to both public events and corporate events. Secondly, we were tasked with ensuring search ranking carried over from all individual sites and traffic was properly redirected.
The project was a success, being built on the popular WordPress CMS platform. These individual companies are now easier to manage under a single booking engine and overall website maintenance costs have also declined, saving money long term.